*Role: *Marketing Outreach Coordinator
*Location:* Acton, MA - Hybrid
*Experience required:* 2+ Years
*MUST HAVES:*
High School diploma or GED
At least 2-3 years of previous marketing coordination or sales experience
Previous experience with public speaking with demonstrated presentation skills.
Proficiency with Microsoft Office (Word, Excel, PowerPoint and Outlook) applications
Must have a valid driver’s license and reliable transportation.
*RESPONSIBILITIES:*
Drive business growth by developing referral relationships primarily in the field, focusing on eligible referrals.
Educate referral sources and the community about the referral process and the company's unique offerings.
Stay informed about local industry trends, articulate the benefits of private duty homecare, and maintain a deep understanding of this model.
Develop new referral relationships as outlined in the Marketing Action Plan to meet business growth goals.
Generate required reports and documentation of sales activities, including Weekly Schedule and Sales Call Activity Log, within set timelines.
Assist in planning and executing digital marketing initiatives like PPC, SEO, and Social Media to increase traffic and generate leads.
Understand and communicate competitive differentiators, and develop a marketing action plan based on community needs and measurable goals.
Maintain confidentiality of all information related to employees, clients, and their families, and perform other functions as assigned by management.
*BENEFITS:*
Cell phone & Mileage reimbursement
Flexible schedule
Health Insurance (medical, dental, vision)
401K with match
PTO, Paid Holidays
Hybrid remote work
Job Type: Full-time
Salary: $61,000.
00 - $70,000.
00 per year
Benefits:
* Dental insurance
* Health insurance
* Paid time off
Schedule:
* 8 hour shift
Supplemental pay types:
* Bonus opportunities
Experience:
* Marketing: 1 year (Preferred)
Ability to Commute:
* Acton, MA 01718 (Preferred)
Ability to Relocate:
* Acton, MA 01718: Relocate before starting work (Preferred)
Work Location: Hybrid remote in Acton, MA 01718
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